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Central Saint Martins students at Bauer Media Outdoor's office
February 26, 2020

Bauer Media Outdoor and Central Saint Martins kick off their new five-year partnership

News
Campaigns
February 21, 2020

Bauer Media Outdoor and NHS launch a temperature-triggered digital advertising campaign in Leeds

Bauer Media Outdoor has worked with NHS Leeds Clinical Commissioning Group and production company Voodooh to develop a dynamic digital Out of Home campaign to remind the public of the health risks posed by lower temperatures.

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News
People walk along a city pavement beside a roadside digital advertising kiosk, with traffic and shopfronts in the background.
February 10, 2020

Martin Firrell Unveils Final Work as Bauer Media Outdoor Artist in Residence

Public artist Martin Firrell has unveiled his final project as Bauer Media Outdoor’s Artist in Residence. The series of public artworks, entitled ‘Counter Culture Rising’, conveys a cinematic narrative, exploring various forms of hippy counter culture, and is currently displayed across Bauer Media Outdoor’s digital Out of Home network nationwide

News
Infrastructure
A roadside digital billboard operated by Bauer Media Outdoor
January 16, 2020

Bauer Media Outdoor installs its 100th Billboard Live screen

Bauer Media Outdoor celebrates the installation of its 100th Billboard Live screen, as the company continues to expand its digital 48-sheet network across the UK.

News
Infrastructure
January 6, 2020

Clear Channel partners with Hammerson to significantly expand its national retail advertising network

Clear Channel, one of the UK’s largest Out of Home media and infrastructure companies, has announced a new partnership with Hammerson.

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Campaigns
A poster displaying an innovative, data-led campaign to encourage more people to donate blood.
December 2, 2019

Award winning NHS Blood and Transplant campaign

NHS Blood and Transplant, alongside Bauer Media Outdoor and 23red, took a data-led approach, launching their emotive campaign to encourage more people to give blood and reflect the diverse audiences in need of blood donors.

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October 10, 2019

Spearheading Innovation at Bauer Media Outdoor

Neil Chapman, Head of New Business and Product Development at Bauer Media Outdoor, plays a key role in shaping the future of the company’s advertising estate, focusing on long-term development and innovation across its portfolio of products.

Following Bauer Media Outdoor’s recent announcements at their annual Upfronts event, On The Record, Neil shared insights into the company’s latest social good initiatives and highlighted his commitment to creating projects that deliver meaningful, tangible benefits. His work reflects a focus on combining business growth with positive impact for communities and audiences alike.

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News
A Muller advert on a digital screen, on a busy sidewalk, during the day, as pedestrians pass by
September 4, 2019

Adshel Live, the UK’s largest digital Out of Home network, celebrates the installation of its 2000th screen

Campaigns
News
Bauer Media Outdoor digital billboard displaying the message "Secure Employment and Wage Justice" in bold yellow text, with a stylised red illustration of a worker and the hashtag #UnionCity, set against an urban backdrop.
August 5, 2019

Martin Firrell launches latest public artworks exploring a fairer society

Artist Martin Firrell, the Artist in Residence for Out of Home media owner Bauer Media Outdoor, will be displaying a series of his new public artworks, entitled ‘Union City’. The project examines the idea of fairness in society, designed to provoke debate about social policy and what constitutes a fair society.

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News
Bauer Media Outdoor advert on an Adshel, on busy sidewalk as pass by
July 26, 2019

Bauer Media Outdoor announces that PwC has independently audited its digital play-out verification process

Bauer Media Outdoor UK has been independently audited by the professional audit firm PwC.

The audit covers Bauer Media Outdoor’s delivery and reporting of selected UK digital campaigns, meeting advertisers’ requirement for transparency in digital media.

Research & Insights
July 9, 2019

The difference between Billboards and Hoardings

In the advertising age, it’s not uncommon to be unsure which form of advertising is the best of your brand. It’s also not uncommon to be unsure of what each format is, such is the variety available to businesses today. In this article, we're going to look at the differences between billboards and hoardings.

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Research & Insights
A Vodafone ad features on an Adshel Live digital screen on a busy sidewalk as pedestrians and cars pass by
May 22, 2019

What is Adshel?

Adshel is Bauer Media Outdoor’s market-leading network of over 35,000 6 sheet advertising displays. Available for two-week slots, these displays are ideal for bespoke campaigns with specific demographics in mind.

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