Outdoor Media Awards 2026
The Outdoor Media Awards have returned for their 20th year to celebrate Out of Home campaigns that grab attention and create moments that stand the test of time.
The Outdoor Media Awards are organised by Bauer Media Outdoor UK in partnership with Campaign. Terms and Conditions apply.
The bar was set incredibly high this year, with an outstanding calibre of entries making the OMAs shortlist. Last night, we celebrated the winning campaigns that stand the test of time and shape the future of outdoor media.
Curious to see who won? Take a look...
Award Categories
This year, we have twelve prestigious awards, each representing excellence in Out of Home advertising. They are split across four categories; Planning Excellence, Creative, Effectiveness and A Platform for Good. Our Grand Prix winner will be chosen out of the Gold award winners at the award ceremony in June.
Data and Intelligence Award
Cross-Format Award
Cross-Channel Award
Programmatic Out of Home Award
Outstanding Poster award
Tech Innovation Award
Installation and Experience Award
This year’s award category honours the memory and legacy of the late former OMA judge, Denise Turner, recognising her outstanding contribution to the OOH industry and her distinguished career in media research.
Brand Building Award
SME Advertising Award
New Approach Award
National Social Impact Award
Community Social Impact Award
The Grand Prix winner will not only earn the esteemed title, but you will walk away with £150,000 worth of media space to use across Bauer Media Outdoor’s digital screens.
Highlights from the 2025 party
