The 2026 OMA Shortlist has been revealed.

Curious who made the list? Take a look who's in the running for an award at the this year's OMAs

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Reach big audiences: Locally. Nationally. Effectively.

No other channel reaches people like Out of Home advertising.

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Programmatic OOH. It's getting attention.

Make digital advertising campaigns work harder with The Perfect Play.

Find out more about PrOOH
Digital display advertisement in a mall showing a Toblerone chocolate piece with the text 'Chocolate like nobody's watching' and 'Toblerone Never Square'.

Supporting planet, people, and communities

As a Platform for Brands and a Platform for Good, our business model combines commercial success with environmental and social responsibility.

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Outdoor advertising

Bauer Media Outdoor is one of the UK’s leading Out of Home media owners.

We are a leading Out of Home advertising and public infrastructure business. With over 33,000 outdoor advertising sites nationwide, we offer relevant, innovative ways for brands, both big and small, to reach their audience.

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Public infrastructure
Digital street advertisement featuring a woman laughing behind a table with glasses and a pitcher of fruit-filled Pimm's drink, promoting Pimm's with the text 'We will summer' and 'Bring on Pimm's O'Clock'.
Our formats

Outdoor advertising

Bauer Media Outdoor's advertising estate offers local reach, national fame and everything in-between. All fit to help you hit your media objectives.

Discover more about our market-leading formats that help brands and businesses grow:

Out of Home advertising
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Building community infrastructure

Our partners

We're trusted to deliver. We work with local authorities and commercial landlords, small and large, with a collaborative, transparent approach that sets us apart in building strong, long-term relationships.

We provide authorities with practical, useful public infrastructure, as well as brands and businesses with advertising opportunities that build brand awareness and communicate messages effectively.

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Transport for West Midlands logo with stylized 'X' symbol on left and text on right.
Sunderland City Council logo with stylized emblem on dark background.
Leeds City Council logo with stylized blue lion and text.
Cardiff Council logo consisting of a stylized lion on the left and text 'Cardiff Council' on the right.
Glasgow City Council logo featuring a stylized bird with spread wings in dark gray.
Brighton Council logo with stylized elements resembling waves and architectural forms.
Bristol City Council logo with stylized letter B and text.
British Land company logo in dark blue font.
ASDA logo in dark blue font on a white background.
Black and white graphic with a star and stylized text, suggesting a logo or emblem design.
Transport for West Midlands logo with stylized 'X' symbol on left and text on right.
Sunderland City Council logo with stylized emblem on dark background.
Leeds City Council logo with stylized blue lion and text.
Cardiff Council logo consisting of a stylized lion on the left and text 'Cardiff Council' on the right.
Glasgow City Council logo featuring a stylized bird with spread wings in dark gray.
Brighton Council logo with stylized elements resembling waves and architectural forms.
Bristol City Council logo with stylized letter B and text.
British Land company logo in dark blue font.
ASDA logo in dark blue font on a white background.
News

Latest highlights

The latest stories and insights from Bauer Media Outdoor.

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Rethinking Supermarket DOOH in the age of Retail Media

Colin Horan, FMCG Strategy Partner, explores retail media strategy and makes the case for a bigger role for supermarket DOOH in the media mix.

Sip into Summer: Why OOH wins for drinks brands

Summer shifts how and where people drink, intensifying the battle for share of voice. With broad reach across the purchase journey, OOH is ideally placed to capture these summer moments.

Useful stuff

Resources

Our resource centre can help you visualise and create your outdoor advertising campaign. Find advertising ideas and solutions for your business.

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