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Cancer Research UK has launched The Breath Test, a multi-channel campaign spanning outdoor, experiential, social, guerrilla, press and radio. The campaign highlights the effectiveness of local Stop Smoking Services, encouraging smokers who want to quit to take the next step.

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Out of Home media owner announces launch of Malls Live XL large format digital screens in malls.

Out of Home media owner announces launch of their Trace tool, which reveals detailed insights into consumer purchase journeys.

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New research from Bauer Media Outdoor and Posterscope highlights the impact and effectiveness of both classic and digital Out of Home advertising.

Bauer Media Outdoor is developing ambitious plans to transform urban spaces across the UK following the acquisition of Arqiva’s payphone business. The deal will see the OOH media owner launch a major programme of development which will see existing phone boxes removed and replaced with hundreds of state-of-the-art kiosks.

Mercedes Benz chooses the Storm Cromination London site for the UK's first digital special build.