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May 6, 2020

#BusinessAsUnusual: Bauer Media Outdoor offers 250 free-of-charge digital Out of Home campaigns to local businesses

Bauer Media Outdoor is proudly offering 250 free-of-charge digital Out of Home campaigns to the UK’s local business owners that have worked tirelessly to support their local communities throughout the Covid-19 pandemic.

News
Research & Insights
A digital Out of Home ad with a location call out
March 3, 2020

Bauer Media Outdoor, JCDecaux & Posterscope launch landmark DOOH research 'The Moments of Truth'

Pioneering study by Bauer Media Outdoor, JCDecaux UK and Posterscope proves moments and content relevance in Digital Out of Home campaigns increase consumer brain response, ad recall, brand / creative rating, and sales response.

News
Central Saint Martins students at Bauer Media Outdoor's office
February 26, 2020

Bauer Media Outdoor and Central Saint Martins kick off their new five-year partnership

News
Campaigns
February 21, 2020

Bauer Media Outdoor and NHS launch a temperature-triggered digital advertising campaign in Leeds

Bauer Media Outdoor has worked with NHS Leeds Clinical Commissioning Group and production company Voodooh to develop a dynamic digital Out of Home campaign to remind the public of the health risks posed by lower temperatures.

News
Infrastructure
A roadside digital billboard operated by Bauer Media Outdoor
January 16, 2020

Bauer Media Outdoor installs its 100th Billboard Live screen

Bauer Media Outdoor celebrates the installation of its 100th Billboard Live screen, as the company continues to expand its digital 48-sheet network across the UK.

News
Infrastructure
January 6, 2020

Clear Channel partners with Hammerson to significantly expand its national retail advertising network

Bauer Media Outdoor, one of the UK’s largest Out of Home media and infrastructure companies, has announced a new partnership with Hammerson.

Campaigns
A poster displaying an innovative, data-led campaign to encourage more people to donate blood.
December 2, 2019

Award winning NHS Blood and Transplant campaign

NHS Blood and Transplant, alongside Bauer Media Outdoor and 23red, took a data-led approach, launching their emotive campaign to encourage more people to give blood and reflect the diverse audiences in need of blood donors.

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October 10, 2019

Spearheading Innovation at Bauer Media Outdoor

Neil Chapman, Head of New Business and Product Development at Bauer Media Outdoor, plays a key role in shaping the future of the company’s advertising estate, focusing on long-term development and innovation across its portfolio of products.

Following Bauer Media Outdoor’s recent announcements at their annual Upfronts event, On The Record, Neil shared insights into the company’s latest social good initiatives and highlighted his commitment to creating projects that deliver meaningful, tangible benefits. His work reflects a focus on combining business growth with positive impact for communities and audiences alike.

News
A Muller advert on a digital screen, on a busy sidewalk, during the day, as pedestrians pass by
September 4, 2019

Adshel Live, the UK’s largest digital Out of Home network, celebrates the installation of its 2000th screen

News
Bauer Media Outdoor advert on an Adshel, on busy sidewalk as pass by
July 26, 2019

Bauer Media Outdoor announces that PwC has independently audited its digital play-out verification process

Bauer Media Outdoor UK has been independently audited by the professional audit firm PwC.

The audit covers Bauer Media Outdoor’s delivery and reporting of selected UK digital campaigns, meeting advertisers’ requirement for transparency in digital media.

Research & Insights
A Vodafone ad features on an Adshel Live digital screen on a busy sidewalk as pedestrians and cars pass by
May 22, 2019

What is Adshel?

Adshel is Bauer Media Outdoor’s market-leading network of over 35,000 6 sheet advertising displays. Available for two-week slots, these displays are ideal for bespoke campaigns with specific demographics in mind.

News
May 20, 2019

Bauer Media Outdoor joins UK Government and other Industry Partners to Champion Best of UK Advertising at Cannes Lions

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