Outdoor Media Awards Winners Announced

Discover who’s made the shortlist and which standout campaigns are competing for an award at the 2026 OMAs.

Winners Guide

2026 Winners

This year’s winners showcase thoughtful strategy, imaginative ideas and timeless work that truly resonated. Explore the conversation starters and head-turners.

Gold
Transport for London – Santander Cycles

WPP Media OOH / DOOH.com / Wavemaker / VCCP

Silver
P&O Cruises – Sailing to Success

Wavemaker / WPP Media OOH / DOOH.com / The Trade Desk

Bronze
American Express – Amex Gold You Do You

Rapport / IMPACT / UM / Dentsu Creative / Ann Squared / Look Up

Gold
Netflix – Wednesday Season 2

iProspect / Dentsu OOH

Silver
Vodafone Three – Two is Better Than One

Dentsu OOH / Carat / Leo Burnett

Bronze
Shelter – Invest in Social Housing

Beyond / Talon

Gold
IKEA – Oxford Street: An Iconic Launch

iProspect / Mother / Dentsu OOH

Silver
Transport for London – Car Drive Nudges

Wavemaker / WPP Media OOH / VCCP / DOOH.com

Bronze
AB InBev – Corona Own the Golden Hour

DraftLine London / Starcom / Publicis Media OOH

Gold
P&O Cruises – Sailing to Success

Wavemaker / WPP Media OOH / DOOH.com / The Trade Desk

Silver
Tesco Bank – Real Time Exchange Battleground

DOOH.com / WPP Media OOH / EssenceMediacom

Bronze
Transport for London – Car Drive Nudges

Wavemaker / WPP Media OOH / VCCP / DOOH.com

Gold
Kraft Heinz – Trigger the Taste

Carat / Dentsu OOH / Wieden+Kennedy London

Silver
Mondelez – Cadbury Made to Share

VCCP / Girl&Bear / Publicis Media OOH / Spark Foundry

Bronze
Butcombe Original – Nothing but Original

Bray Leino / Posterscope

Gold
Mars Whiskas – Welcome to PURRADISE™

WPP Media OOH / DOOH.com / EssenceMediacom / AMV BBDO

Silver
Just Eat – Winter Winners

Rapport / IMPACT / UM

Bronze
Netflix – Toxic Town

iProspect / Dentsu OOH / Liveposter / Open Media / Ocean Outdoor

Gold
Nike – The Journey IIOME

Initiative / Wieden+Kennedy London / Rapport

Silver
Mars – Dreamies Ad Attack

WPP Media OOH / EssenceMediacom / Jack / Build Hollywood / BlowUp Media / adam&eve\TBWA

Bronze
Canva – Design Against Dull

Stink Studios / OMD / Grand Visual / Talon / Global

Gold
Kraft Heinz – Trigger the Taste

Carat / Dentsu OOH / Wieden+Kennedy London

Silver
IKEA – From Outdoor to In‑Store

iProspect / Dentsu OOH

Bronze
Channel 4 – A Bigger Channel 4 Story

OMD / 4Creative / Talon

Gold
Butcombe Original – Nothing but Original

Bray Leino / Posterscope

Silver
Abundance Investments – Community Municipal Investment

Flight Feather / Global

Bronze
Transport for Greater Manchester – Tap & Go

Numodo /
Republic of Media

Gold
Spotify Wrapped – Wrappers Delight

Zenith / Curly Media / St Marks Studios / Publicis Media OOH

Silver
Channel 4 – Educating Yorkshire

OMD / 4Creative / Talon

Bronze
Abel & Cole – Unprocess Your Food

Mediaplus Connect / Hearts & Minds / Behave Consultancy / Posterscope

Gold
Material Focus – Recycle Your Electricals

December19 / billups / GPM360

Silver
CoppaFeel! – Feelings

the7stars / Calling / Stink / Talon

Bronze
Bristol Bus Boycott – Designs4Change

Curiosity UnLtd / Bauer Media Outdoor / We the Curious / Forwards Festival / Bristol Business Improvement District / Arts Council England

Gold
Shelter – Invest in Social Housing

Beyond / Talon

Silver
Frazzled – The Feeling Ceiling

Matt Roach / Revolt / Flipbook / Ocean Outdoor

Bronze
Talk Club – H1DD3N NUMBER5

Bauer Media Outdoor

Grand Prix

Kraft Heinz
Trigger the Taste

Carat / Dentsu OOH / Wieden+Kennedy London

Shout about your success

We've made these handy assets to share on your own social media channels and in case studies - the bragging rights are officially yours.

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