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Reaching your audiences: locally and nationally

No other channel reaches people like Out of Home advertising.

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Programmatic OOH. It's getting attention.

Cut through the digital noise and reach audiences with The Perfect Play.

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Infrastructure that supports local communities

Our Platform for Good approach means advertising income supports public infrastructure, community initiatives and charity projects

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Outdoor advertising

Bauer Media Outdoor is one of the UK’s leading Out of Home media owners.

We are a leading Out of Home advertising and public infrastructure business. With over 33,000 outdoor advertising sites nationwide, we offer relevant, innovative ways for brands, both big and small, to reach their audience.

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Public infrastructure
Our formats

Outdoor advertising

Bauer Media Outdoor's advertising estate offers local reach, national fame and everything in-between. All fit to help you hit your media objectives.

Discover more about our market-leading formats that help brands and businesses grow:

Out of Home advertising
Building community infrastructure

Our partners

We're trusted to deliver. We work with local authorities and commercial landlords, small and large, with a collaborative, transparent approach that sets us apart in building strong, long-term relationships.

We provide authorities with practical, useful public infrastructure, as well as brands and businesses with advertising opportunities that build brand awareness and communicate messages effectively.

News

Latest highlights

The latest stories and insights from Bauer Media Outdoor.

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Out of Home, smarter: how AdAstra helps brands show up in real-world moments that matter

AdAstra is Bauer Media Outdoor’s campaign planning tool, built to help brands get more from their OOH campaigns. Our data makes it easy to identify and optimise the most relevant panel locations nationwide, making it easier to plan smarter campaigns that reach more of the right people, at the right time. It’s also the engine behind LaunchPAD, our ad buying platform.

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Outdoor ads play passenger on UK eventgoers’ journeys

This new research explores how UK audiences travel for live events and the role Out of Home advertising plays along the way. From commuting routes to city centres and entertainment hotspots, the study reveals how brands can connect with eventgoers at key moments throughout their journeys.

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Useful stuff

Resources

Our resource centre can help you visualise and create your outdoor advertising campaign. Find advertising ideas and solutions for your business.

Format specifications
DOOH video guidelines
In-charge calendar