Advertise in Merry Hill, West Midlands

Reach Merry Hill shoppers

Get your brand in front of millions of shoppers at Merry Hill with premium DOOH advertising in one of the UK’s leading retail and leisure destinations. Located in the heart of the West Midlands near Birmingham, Merry Hill connects brands with engaged audiences from across the region, delivering scale, visibility, and impact.

With over 300,000 weekly visitors and a strong regional catchment, Merry Hill offers brands the opportunity to engage shoppers who are actively browsing, dining, and spending throughout their visit. The mall's extended dwell time and diverse retail mix create the ideal environment for impactful retail advertising campaigns that drive awareness and action.

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A high-footfall, high dwell-time, retail destination

Connect with shoppers at one of the West Midlands’ leading retail and leisure destinations. With strong weekly footfall, premium DOOH mall advertising formats, and a vibrant mix of retail, dining, and entertainment, Merry Hill gives brands the opportunity to deliver impactful campaigns in a high-engagement environment.

300k+
Weekly visitors

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Route 58

250+
leading retailers

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Route 58

129 mins
Average dwell time

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Route 58

56%
Under 44 audiences

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Route 58

52%
ABC1 consumers

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Route 58

3m+
Catchment population

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Route 58

A strong and varied retail mix

Position your brand alongside leading retailers at Merry Hill, one of the West Midlands’ most established retail and leisure destinations. Home to major brands including H&M, River Island, Primark and Mango, Merry Hill combines shopping, dining, and entertainment to attract high volumes of engaged shoppers throughout the day.

With over 250 stores and more than 300,000 weekly visitors, Merry Hill provides an ideal environment for brands to connect with active consumers, build awareness, and influence purchasing decisions at scale.

Merry Hill DOOH formats

Deliver impactful campaigns with premium digital advertising formats positioned across Merry Hill’s high-footfall retail environment. From full-motion digital screens to interactive experiences and large-format displays, Merry Hill offers flexible DOOH solutions designed to capture attention and engage shoppers throughout their visit.

Malls Live

Activate your brand across Merry Hill with full-motion digital screens positioned throughout the centre, helping brands reach shoppers at key moments during their visit.

  • 28 full-motion digital screens
  • High-footfall mall locations
  • Ideal for always-on campaigns
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Malls Live Interactive

Create engaging and memorable brand experiences with interactive digital screens that encourage shopper participation and deeper audience engagement.

  • 2 interactive digital screens
  • Supports immersive and experience-led campaigns
  • Encourages shopper interaction and engagement
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Malls Live XL

Make an impact with large-format digital advertising designed for standout visibility in busy retail environments.

  • 1 large-format XL digital screen
  • Premium placement in high-traffic area
  • Designed for high-attention campaigns and launches
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At a glance: Merry Hill advertising

Reach engaged shoppers at one of West Midlands’ leading retail and leisure destinations, with premium digital malls screens. With strong weekly footfall and extended dwell time, Malls Live enables brands to connect with audiences at scale throughout the shopper journey.

Maximum reach

Reach audiences at scale

Connect with over 300,000 weekly visitors in a busy retail environment that attracts shoppers from across the West Midlands.

Digital Flexibility

Deliver dynamic campaigns

Activate campaigns across full-motion digital screens, interactive formats, and large-format XL displays positioned throughout the centre.

Retail Environment

Align with leading brands

Advertise alongside major retailers including H&M, River Island, Primark and Mango in a destination built for shopping, dining, and leisure.

Full coverage

Be seen throughout the shopper journey

Screen placements across upper and lower mall levels help maximise visibility and repeated exposure during longer shopper visits.

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Start your Merry Hill campaign

Get in touch with our team to create a tailored mall advertising campaign in the West Midlands that delivers measurable impact.

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Merry Hill advertising FAQs

Find answers to common questions about advertising in Merry Hill, including DOOH formats, audience reach, footfall, and campaign opportunities across the West Midlands.

You can advertise at Merry Hill using full-motion digital screens, XL large-format displays, and interactive DOOH formats positioned throughout the shopping centre. Speak to our team to plan your campaign.

Available formats include 28 full-motion digital screens, 1 XL large-format screen, and 2 interactive screens located across key high-footfall areas within the centre.

Merry Hill combines strong weekly footfall, extended dwell time, and a premium retail environment, making it ideal for high-impact campaigns that drive awareness and shopper engagement.

Merry Hill attracts more than 300,000 visitors each week, with shoppers travelling from across the West Midlands and surrounding areas.

Campaigns are suitable for local businesses, regional advertisers, and national brands looking to reach high volumes of shoppers in the West Midlands.

Brands can connect with young, affluent, and brand-aware consumers, including a strong proportion of under 44 and ABC1 audiences.

Merry Hill is located in Brierley Hill near Birmingham, serving shoppers from across the West Midlands with excellent road and public transport connections.